With spring just around the corner, Axis Toys is launching Miniland’s latest spring summer clothing range in Australia and New Zealand.
As kids are still spending more time at home due to Covid restrictions, they can now have fun with Miniland’s on-trend doll clothing collection, which is available from next month.
Axis Toys co-founder, Paula Opfer, says the range is designed to appeal to all fashionista mums and bubs.
“We are delighted to be able to offer a lifestyle collection that complements the education clothing range, which is more seasonally orientated,” she says.
“The clothes are beautifully made and follow the latest trends in children’s and dolls’ clothing and colourways, but they represent more than that. Miniland Dolls help children to develop milestone skills.
“Dressing and undressing dolls is an early lesson that leads to children eventually dressing themselves and developing other self-help competencies. Motor skills and hand-eye coordination is also developed through playing with their dolls and getting them ready,” Opfer adds.
To complement the doll collection, Miniland is also introducing Wooden Doll’s role play sets, made specifically with learning and entertainment in mind to generate role play, imagination, logical thought, curiosity, and care/social emotional learning (SEL).
The colour palette is very on trend, with mustard, teal and pink hues and of course, the iconic Miniland Dolls branding throughout.
Made from FSC-certified Beechwood, the new range comprises doll care and feeding sets, tea set, beauty set and doctor’s set.
Axis Toys is the sole distributor of Miniland and Miniland Dolls in Australia and New Zealand.
