Vandoros Fine Packaging will be launching a number of new gift wrap ranges as well as additions to popular stories at the February Home & Giving Fair in Sydney.
Drawing on a desire for all things luxe, Vandoros has developed the Pearluxe range of pearl and metallic print wrapping paper. The paper, available in an art deco inspired Metropolis design and a spotty Pearl print, is gold and copper toned. According to Christina Vandoros, Vandoros marketing and sales manager, the Pearluxe range will coordinate well with Vandoros’ gift bags and silky metallic fleck satin ribbons.
Vandoros’ new ranges have also been inspired by current trends in gift wrap, including the kraft paper wrapping trend. “Natural wrapping continues to be a very popular trend,” explains Vandoros. “Our new foliage inspired ‘Jardin’ wrapping papers tie in perfectly with our RAW Essentials cotton and jute ribbon ranges.”
To ensure the collections cater to every customer, the company is also releasing a Sorbet range, inspired by all things sweet. “These pastel and bright colour combinations are available in multi-colour spot and stripe designs and are suited to any celebratory occasion,” says Vandoros.
In addition to the new ranges, Vandoros is adding a number of neon colours to its HOT Essentials Grosgrain range, including lime, pink and red. Vandoros explains that the decision to add neon to the Essentials collection was due to overwhelming demand from customers.
“Our HOT Essentials range features essential ribbon varieties such as satin, grosgrain, organdie and grosgrain stitch at great value with price as low as 10c per metre,” says Vandoros. “These new neon colours tie in perfectly with our cute Cat’s Meow wrapping paper, which is available in kraft/black and neon red.”
