Australia’s first online sustainability-focused shopping event, Green Friday, has partnered with a range of Australian brands across various categories to encourage consumers to shop mindfully this year.
The digital event, which was launched in 2021, is live now until Friday 3 November 2023 and offers ethical and sustainable products from brands such as Sodastream, Mizzie the Kangaroo and Biotuff.
“Biotuff is very proud to be part of this wonderful event that encourages Australians to shop sustainably,” Nadia Steele from Biotuff says.
“With so many wonderful eco-friendly products on offer, consumers can easily navigate everything they need while keeping the environment at the forefront of their shopping.”
Green Friday is a startup based in Botany, Sydney and was founded by a team of people passionate about reducing the environmental impact shopping can cause. After starting Releaseit, a rental marketplace where sustainability and circularity are always top of mind, its founders knew there was more to be done to disrupt retail consumerism. That’s how Green Friday was born.
“Innovated shopping events such as these make it easy for consumers to go green and create a more sustainable shopping experience,” Steele adds.
With products ranging from homewares and cleaning to beauty, fashion and more, Aussies can pick up a great deal for the home or a gift idea for the upcoming festive season.
“As consumers become more eco-friendly, it’s important to allow for ease of purchase. Green Friday offers a wonderful platform for Australians to easily purchase environmentally friendly goods, a big win for shoppers and the environment.”
