As the gift fairs in Melbourne are approaching quickly, Giftguide will be chatting to exhibitors over the next couple of months about the new products they are launching, the latest trends and sourcing opportunities for retailers to look out for in August.
Flair International Gifts, Reed Gift Fairs (5-9 August), Stand V25
The company was founded in 1992, with the idea that beautiful, style and value can be one in the Australian homewares market.
Extending from the bedroom, living, dining and gift arena, Flair Gifts has everything you need to create your dream home or the perfect gift giving experience.
What are some of the new products you are launching in August?
Amanda Brandt (managing director): We are expanding our range of colourful resin bowls and servers to add a vibrant touch to summer 2023-24. Resin products have become quite popular in recent years due to their unique and artistic designs. Adding a splash of colour to homewares can enhance the overall ambiance and bring a cheerful vibe to any space.
Additionally, we are continuously adding pieces to our top-end range of classic homewares. This allows customers to have a variety of options that cater to different tastes and preferences. Whether it’s a contemporary or traditional style, offering a diverse selection of high-quality homewares pieces is a great way to attract a wide range of customers.
What can retailers expect to see at the Flair International Gifts stand?
Brandt: Retailers will have the opportunity to explore a range of unique and high-quality products. From our colourful resin bowls and servers to our top-end classic homewares, our offerings stand out in terms of design, craftsmanship and overall appeal. By stocking our products, retailers can provide their customers with distinctive and sought-after items that will set their store apart from competitors.
Overall, retailers will discover unique and high-quality products, stay updated on design trends, access a broad customer base, ensure profitability and receive personalised service and support. We look forward to welcoming retailers to our stand and showcasing the exceptional offerings we have to offer.
Any tips for retailers visiting the fair in Melbourne this August?
Brandt: Strategise your route by walking against the foot traffic. When attending large trade fairs, it can get crowded, especially during peak hours. Starting your visit at the furthest end of the fair and working your way back can be advantageous. This approach allows you to avoid the initial rush and potential congestion, providing a more relaxed and efficient exploration of the exhibitors’ booths.
Also, by wearing comfortable shoes and clothing and strategically planning your route, you’ll be better equipped to navigate the fair, make meaningful connections and discover exciting products and opportunities.
Sage & Cooper, Reed Gift Fairs (5-9 August), Stand H11
Sage and Cooper are an up and coming Australian owned and operated brand that was created from a simple love of interior design and thoughtful gifting. The company is passionate about providing high quality products without the luxury price tag.
Can you tell us more about the new products you are launching in Melbourne?
Zoe Wiley (marketing): Since our last gift fair in February, we have visually rebranded and we are excited to show off products in our new colourways as well as a larger and more diverse range of our specialty drinkware.
What can retailers expect when visiting your stand?
Wiley: We work hard to make our customers’ lives easier. We are passionate about being their supplier of high-quality products without the luxury price tag. We are also passionate about fantastic customer service and being a brand that people trust and love.
The secret to a successful gift fair is the perfect combination of organisation and passion. Celebrate your brand and enjoy the process.
One tip you can share with retailers visiting the fair this August?
Wiley: Having so many companies under one roof provides a great opportunity for networking and creating meaningful relationships with the exhibitors and other retailers. After all, we are all in this together.
