Koh Living adds new pieces to Metálico collection
Koh Living is broadening its offering of the immensely popular Koh Metálico range with the latest autumn/winter products.
Tui Cordemans, Koh Living sales and marketing manager, says the range has been extremely popular and so the company keeps expanding the collection to include new colours and designs for current and upcoming trends.
“This year we are releasing autumn/winter products that use metals and alloys—industrial inspired products meshed with geometric patterns which highlight the key trends found in homes for 2015,” she says. “These being black/gold teardrops, brass and copper platters, round, tall and small Moroccan lanterns, copper hurricanes and black/copper oval wiredrops.”
“It is important to expand our offerings each season to include something new with a point of difference which in turn maximises sales and increases profitability for our retailers.”
All Koh Living products must meet strict criteria and take the consumer on a journey, says Cordemans. “Great stories make people feel something, and those emotions create powerful connections between the audience, the characters within the stories and the storytellers. When we choose products we try to think not just about the product but the emotion it brings to people.
“Our mission is to excite the Australian retail industry to connect with and inspire their customers like never before. Our vision is of a world that always connects and inspires people through a shopping experience of discovery and excitement.”
The Metálico range features gifts and homewares that use different metals hand crafted into stunning individual pieces. These can be paired with candles and look great as mini terrariums using coloured sand, stones, quarts, air plants and succulents.
Cordemans describes the new pieces as old school simplicity meets modern classics meets raw and rustic meets elegant and highbrow.
“Our products always add impact and presence to a room. We focus on the emotional connection and therefore find they create a wow factor when people see them for the first time. We are committed to making great quality products that people look for. In today’s society, we lead extremely hectic lifestyles and we see our home as a haven, a place to relax, unwind and dream. Our products enable you to achieve a peace that might be missing from your daily life by offering an escape.”
While last August’s Reed Gift Fair was the company’s most successful one to date, Koh Living expects this year to be no different.
“We predict that 2015 will again set records for our retailers due to the abundance of exciting new products we have to launch both in February and August.”